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Recommended Reading: Photography
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Essential Reading (All Pathways)
The A-Z of Visual Ideas by
Explains the key ideas, sources of inspiration and visual techniques that have been used throughout design history. Showing where ideas and inspiration come from, the book provides numerous strategies to help unlock the reader's creativity
The Art of Looking Sideways by
A primer in visual intelligence, an exploration of the workings of the eye, the hand, the brain and the imagination. It is an inexhaustible mine of anecdotes, quotations, images, curious facts and useless information, oddities, serious science, jokes and memories, all concerned with the interplay between the verbal and the visual, and the limitless resources of the human mind.
Things I Have Learned in My Life So Far by
This book began as a list designer Sagmeister made in his diary, which includes statements such as "Worrying solves nothing" and "Trying to look good limits my life." The list reveals something that is profoundly true: Although human beings have been pursuing happiness for countless generations, it is not so easily achieved. With the support of his clients, Sagmeister transformed these sentences into typographic works, from billboards in France to sign-toting inflatable monkeys on the streets of Scotland.
Ways of Seeing by
Ways of Seeing is one of the most stimulating and influential books on art in any language. First published in 1972, it was based on the BBC television series about which the Sunday Times critic commented: 'This is an eye-opener in more ways than one: by concentrating on how we look at paintings... he will almost certainly change the way you look at pictures.' By now he has.
Whatever You Think, Think The Opposite by
Turning logic and common sense on its head, book gives you the confidence to take bigger risks and enjoy your work more than you can imagine. Have you ever considered the extraordinary power of making bad decisions, being unreasonable, and taking dangerous, unadvisable risks?
Recommended Reading: Graphic Design & Advertising